North American organisation Cloud9 has introduced the signing of an all-female VALORANT roster.
The crew previously often known as Crew MAJKL will now compete as ‘Cloud9 White’. Furthermore, the organisation’s all-male crew shall be rebranded to ‘Cloud9 Blue’.
Alongside revealing the brand new roster, it was additionally introduced that the organisation has expanded its partnership with telecommunications firm AT&T. The enlargement will see the corporate grow to be a sponsor of Cloud9 White.
Gaylen Malone, Senior Basic Supervisor at Cloud9, commented on the announcement: “What stood out to me about MAJKL is that they needed to work exhausting to excellent their play, discover one another, after which compete as a unit.
“They’re a gifted group of girls who got here along with the objective of being one of the best on the recreation and had been dedicated to doing what it took to get there, and watching their enchancment over simply the previous few months has been unimaginable.”
Shiz Suzuki, Affiliate Vice President, Sponsorships and Experimental Advertising and marketing at AT&T, added: “Our objective is to not solely present worth to players with AT&T’s services and products, however to additionally contribute to actual, significant change within the business by giving this powerhouse crew and different gifted ladies what they should succeed. We will’t wait to inform their tales and see one of the best of one of the best signify Cloud9 and AT&T on among the world’s largest phases.”
Esports Insider says: Seeing an organisation purchase an all-female roster is one thing that has been carried out earlier than. Nonetheless, as organisations try and attraction to the feminine demographic, buying one of many high feminine VALORANT rosters is definitely a great way to take action.